I first heard about Rosemark grips from Jim Grundberg at SeeMore. I’ve learned to take Jim’s tips very seriously when it comes to putting. Still, I have to say that my initial response was luke-warm at best. But, then I took a look at the Rosemark website and gradually my interested piqued. Good putting is art and science. Sometimes it can seem as if these qualities are in short supply when it comes to new products. But, when a product finally comes along that works in both realms, at the same time, the results are always exciting for me and for the rest of the market.
Jim was also kind enough to introduce me to Rosemark’s Mark Cokewell. I can’t help myself; I always wonder why someone would get into the golf business, especially these days. Mark Cokewell told me, “I am by profession a pilot. I started in the golf business by entering a contest on the Golf Channel called Fore Inventors Only. I had an idea for a long putter that was a face on design and used a one arm pendulum stroke method. There were no grips available that worked for my putter so I designed one. The shape had to be stable for use one handed either right or left. It had to be 26 inches long so it would reach from the armpit to the palm of players’ hand with a straight arm. And it had to be able to square the putter with one hand / arm. So I started by mapping the hand to see how it would naturally fold around a grip. My putter was called the Krutch because it anchored in your armpit. As it turned out I got quite a positive response to my grip and in 2012 had two players on the Champions Tour sign contracts with me to play my grip. J.L. Lewis and Keith Fergus. At the end of 2012, the USGA proposed ruling out anchoring and that put an end to my putter. In late 2013, I re-tooled to make my grip for standard putters.
In may of 2014 I brought the grip onto the Champions Tour and got good play by several guys including Kenny Perry and Colin Montgomerie. In 2015 I took my grip to the PGA and LPGA tour and did very well. In 2015, Colin Montgomerie won the Senior PGA at French Lick with my 1.25 grip. Lydia Ko started playing my 1.52 MFS grip at the US Women’s Open. She has won two majors with it, eight tournaments, and a Silver Medal in the Olympics. Russell Knox won the Travelers this year with our 1.25 MFS grip.”
I would describe that as one heck of a lot of success, especially when you consider the hit Cokewell took with the USGA’s anchor ban earlier this year.
The Rosemark grip was compelling to me for at least three reasons. First, is the use of the six-sided, patented shape. The second is the use of the silicone beads for good grip and the third is the wonderful smoothness of the microfiber. According to Cokewell, “We feel like the greatest benefits to our grips are the ability of the player to relax the tension and maintain full control of the putter throughout the stroke. And, be confident that the putter will remain square even with a light grip pressure.”
I consider myself a better than average putter. My results come from a good amount of hard work and devotion to the SeeMore approach to putter design and use. That said, when I’m under the gun and putting for par, my grip tension increases. If I’m on top of it, I can throttle it back. But, that is a kind of second-guessing when you think about it. I can find myself wondering what the proper level of grip pressure is, especially if the putt is meaningful.
The Rosemark grip minimizes my tendency to ramp up pressure. The putter always feels secure in my hands, especially over the ball. Again, it feels like the cross sectional shape and the two different textures work at once to encourage a constant and light grip. What a simple recipe to making more putts.
Just as important, but not often talked about, is a grip’s feel at impact. I’m a feel and sound junkie. That’s why I prefer my old brass SeeMore head to my new stainless steel SeeMore. It’s not better, but it is different. Some putter grips tend to deaden sound and feel. I hate this. It serves only to break down the putter’s connection to the guy doing the putting; me.
When it comes to the materials Rosemark uses Cokewell said, “The MFS microfiber silicone is the result of us wanting to offer a more durable and washable grip to our customers. We made our grips, originally, in the industry standard (think SuperStroke) PU material. This material has some excellent benefits and we do offer our 1.25 and 1.52 grip in this material, but it gets dirty quickly and tends to lose its tackiness. It’s also not very durable in hot humid weather areas. Our MFS material lasts twice as long and resists dirt better so it stays tackier longer. Plus it’s washable. It has excellent durability in all weather. We are working to improve its playability when cold and wet as the silicone stiffens a bit when cold.”
My older Rosemark has gotten some very heavy use over the last four months and it still looks and feels great.I requested the second grip to compare its feel to the older grip.You can see from this photo that the black has faded a touch, but the feel is identical to the new blue grip in the photo. I would say that usual care is in order. Keep your putter out of the trunk of your car and the Rosemark should last you a very long time.
I asked Cokewell if Rosemark had plans to get into grips, beyond grips exclusively for putters. He said, “Rosemark is working on a material that would completely change the grip market. It’s in early development and of course it’s a secret at this point. If we’re able to make it work we will expand to all grips not just putter grips.
Soon, we will have samples of our new Elite grip which will be 13 inches and weigh approximately 60 grams. We’re very excited about this grip. Several pros have had input in this grip design.”
Again, I want to thank Jim Grundberg at SeeMore and Mark Cokewell at Rosemark for turning me on to a product that has already helped my game. Like Mark Cokewell says, “Putting is stressful enough without fighting your equipment!”
I couldn’t agree more. You owe it to yourself to try a Rosemark grip over the off season.
Your game will be better when the new season arrives.